Instagram is one of the simplest places to succeed in your audience and build a community of engaged fans. It’s considered one of the most used social media platforms nowadays. Every month around 1 billion people use Instagram and that’s around 13 percent of the world’s population. It’s mainly used by youth for sharing daily content of photos, videos and stories.
In order to be popular on Instagram as a person or a brand, you need to have a high engagement rate and that requires a lot of active followers who engages to what you post, but what if you don’t have that number of instagram followers yet and you need to attract users to your profile!
If you are still wondering how to increase your Instagram engagement, here are 12 simple yet powerful tips and tricks that can help you level-up your Instagram strategy and increase your Instagram engagement.
1- Daily posting
In order to have a strong Instagram engagement, you need to be active which means you have to post continuously in order to attract your followers and keep them waiting for more of what you provide, whether you’re a brand selling products or an influencer sharing content. You need to keep your account active.
The safe rate is 1 to 2 posts per day, this way you will keep your followers attached to what you share and will keep your feed fresh and relevant and you will easily have an opportunity to attract more instagram followers which brings you a higher engagement rate.
2- Choose the right timing to post
Timing is everything when posting on Instagram. Choosing the right posting timing is very critical as it can help your post to organically reach more people and get more engagement. The known recommended post times range between 10 am to 5 pm.
3- Create your own hashtag
Hashtags are one of the most important elements used on Instagram. You need to create a unique hashtag for yourself or your brand in order to help people find your posts easier through using this hashtag.
4- Choose the right hashtags
Including the right hashtag to your caption can help your post reach more users and get fast results, follow these tips for better use of hashtags:
• Don’t use irrelevant hashtags that don’t refer to your post.
• Use the right amount of hashtags (30 hashtags are your limit for each Instagram post and only 10 hashtags per Instagram story).
• Use your own hashtag in front to let people notice it and start using it.
• Use hashtags that are popular between your audiences.
5- Use Instagram’s new features
Every once in a while Instagram releases a new feature or update to its system, make sure to stay on track with these newest features and updates as being one of the first people to use it makes you remarkable between your followers.
6- Embrace IGTV
On June 20, 2018, Instagram released a new feature called IGTV, this feature gives you the opportunity to post videos on Instagram that lasts from 15 seconds to 60 minutes long.
7- Share Instagram stories continuously
Instagram added a new feature back in 2016 called Instagram stories which soon after it’s launching took the momentum away from Snapchat. Using Instagram stories can high your engagement rate fast as people tend to enjoy seeing Instagram stories and engage with it as soon as it’s shared.
8- Write longer captions
The Instagram caption can reach up to 2,200 characters long, one among the factors that affect how your Instagram post performs within the algorithm is “time spent on post.”
So one the best ways of improving your Instagram engagement is simply writing longer captions!
9- Add an element of fun
Instagram audience tend to like funny posts and captions the most, try including gifs, stickers and filters to your Instagram stories and some funny and relevant hashtags and captions to your posts.
10- Take a look at your analytics
It is essential to know what’s working and what isn’t to increase your Instagram engagement rates and your Instagram analytics is your key to understand your profile insights more. Instagram analytics can feed you back on how many “profile visits” your profile has received, the total number of “taps” your profile or its posts have received, the number of “get directions” or phone calls users placed through your Instagram profile and how many “website clicks” users made from your profile in the past week.
11- Regularly test & analyze new content types
Some of the best Instagram content plans come from experimentation! You need to always test new forms of content on Instagram to test what’s getting more engagement and what’s not.
This is one of the best ways to figure out what your followers are engaging most with because trial, error, and content experiments are key to being ahead of the curve and having a stronger strategy.
12- Buy Instagram followers & engagement
Buying Instagram followers, likes, impressions and all sorts of engagement can really upgrade your Instagram game, it can help you safely reach your audience goals within hours.
Check our Instagram services packages to easily and fastly raise your engagement rate with zero efforts.